Sellr Privacy Policy

Last updated: May 1, 2026

Important: Sellr processes conversation and campaign data to operate AI-assisted Instagram sales workflows. You remain responsible for the campaigns you launch and the connected accounts you authorize.

1. Overview

This Privacy Policy explains how Sellr collects, uses, stores, and protects personal data when you use the Sellr platform, connect third-party accounts, create campaigns, or interact with Sellr-operated public pages.

Sellr is designed to help creators and businesses manage inbound Instagram conversations, qualify leads, route contacts toward the right destination, and operate AI-assisted sales workflows.

2. Who We Are

Sellr is the operator of this Service. For privacy questions, account-specific data requests, or GDPR-related requests, contact us on Instagram at @usesellr.

Instagram contact: https://instagram.com/usesellr

3. Personal Data We Collect

The categories of personal data we process depend on how you use Sellr, which integrations you connect, and which campaigns you run.

  • account data such as your name, email address, avatar, and authentication identifiers obtained through Google sign-in
  • workspace data such as campaign settings, destination links, qualification rules, routing logic, and AI instructions
  • Instagram-connected data such as usernames, account IDs, direct-message content, message timestamps, profile metadata, and conversation context made available through official integrations
  • contact-memory data such as lead status, tags, warmth indicators, objections, follow-up history, click behavior, and campaign attribution signals
  • billing and subscription data such as plan tier, usage counters, payment status, and credit-pack purchases handled through our payment providers
  • device, security, and diagnostics data such as browser information, IP-derived security signals, logs, and product analytics

4. Where the Data Comes From

We collect data directly from you, from the accounts and services you choose to connect, from the messages and interactions processed through Sellr, and from the infrastructure required to operate the Service.

If you provide creator notes, campaign descriptions, or follow-up logic, that information becomes part of the operating context used by the platform.

5. How We Use Personal Data

We use personal data to deliver the Service, secure it, and improve it.

  • authenticate users and secure access to Sellr
  • connect and maintain integrations such as Instagram and Google
  • generate, route, or assist with replies and sales workflows
  • classify conversations, qualify leads, power contact memory, and support re-engagement features
  • measure usage, enforce plan limits, detect abuse, and operate billing flows
  • monitor reliability, troubleshoot issues, improve prompts, and improve product quality
  • comply with legal obligations, enforce our Terms, and protect our users, platform, and partners

6. Legal Bases for Processing

Depending on the context, we process personal data on one or more of the following legal bases:

  • performance of a contract when processing is necessary to provide Sellr features you signed up for
  • your consent when you choose to connect third-party accounts or authorize platform access
  • our legitimate interests in operating, securing, improving, and defending the Service
  • compliance with legal obligations where retention, disclosure, or records are required by law

7. AI Processing and Service Providers

Sellr uses third-party infrastructure to run the platform, including authentication, hosting, analytics, payments, and AI inference providers. Some data may be processed by those providers strictly to deliver Sellr features on our behalf.

AI providers may process conversation context, routing inputs, or campaign instructions when those inputs are necessary to generate or classify output for the Service. We do not sell your personal data to those providers.

8. International Transfers

Some of our providers may process data outside your home country. When data is transferred internationally, we rely on appropriate safeguards where required by applicable law, such as contractual protections or equivalent transfer mechanisms.

9. Retention

We retain data only for as long as it is needed for the purposes described in this Policy, including to operate the Service, maintain business records, resolve disputes, investigate incidents, and comply with law.

Retention periods may vary depending on the data type, the status of your account, the state of your subscription, your deletion requests, and legal requirements.

  • account and workspace records are generally kept while your workspace is active and for a limited period afterward for recovery, billing, and compliance purposes
  • conversation and contact-memory data may be retained while it remains part of the operating history of your workspace, subject to deletion requests and operational limits
  • billing records may be retained longer where required for accounting, fraud prevention, or tax compliance

10. Security

We use commercially reasonable technical and organizational safeguards to protect personal data, including access controls, authentication protections, encrypted transport, provider-level security measures, and internal restrictions on who can access operational data.

No system is perfectly secure, and we cannot guarantee absolute security. You are also responsible for protecting your own devices, sessions, and connected accounts.

11. Your Rights

Depending on your jurisdiction, you may have rights to access, correct, delete, restrict, object to, or export certain personal data. You may also have the right to withdraw consent where processing relies on consent.

To make a privacy request, contact @usesellr on Instagram and include enough information for us to verify the relevant workspace or account. We may request reasonable verification before taking action on sensitive requests.

12. Cookies and Similar Technologies

Sellr may use cookies, local storage, and similar technologies to keep you signed in, remember session preferences, measure usage, and support security and product performance.

If your browser blocks required storage features, some parts of the Service may not function correctly.

13. Children's Privacy

Sellr is not intended for children, and we do not knowingly design the Service for use by minors who are not legally able to use it under applicable law. If you believe a child's data has been provided to us improperly, contact @usesellr on Instagram.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect product changes, legal requirements, or operational updates. When we do, we will update the effective date on this page.

Your continued use of Sellr after an updated version is published means the new version applies from its effective date.

15. Contact

For support, privacy questions, or data-rights requests, contact us on Instagram at @usesellr.

Instagram contact: https://instagram.com/usesellr